Berries are delightful little luscious treats that make everyday moments all the sweeter. The new brand look and website is centered around finding joy in the little things, like sharing moments with friends and family over food. The site features the berries and "the Driscoll's difference," while offering occasion based, lifestyle-centric blog content and related recipes. Think "How to Host a Fall Brunch" with brunch recipes that ladder against the harvest calendar, like ricotta-lemon raspberry scones and raspberry-cardamon pear french toast. 

My role was client facing and included concept development, photoshoot art direction, social, experiential concept development, responsive website (UX oversight, creation of look and feel, and oversight of page design roll out).